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Beauty Industry

Bite Beauty’s New ‘Clean’ Lipstick Has a Velvet-Matte Finish—And It’s Hydrating

Bite Beauty's new Power Move Soft Matte lipstick features its "secret" superfoood ingredient—tapioca pearls.


Bite Beauty just launched Power Move Soft Matte Lipstick, a new ‘clean’ lipstick collection. It just launched online at Sephora.com and bitebeauty.com. The collection will launch in Sephora stores on July 22nd.

The lipstick features a matte finish, yet it is also hydrating and comfortable to wear.

It is made with nourishing cocoa butter—plus a combination of tapioca pearls and fatty acid waxes, which create its velvet-matte finish and soft blurring effect. It’s available in 20 fade-resistant shades.

The team at Bite Beauty says the new lipstick collection took three years to create—and over 100 different formulas were tested. The clean, vegan, cruelty-free formula means it doesn’t include lanolin, carmine, or beeswax.



 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by BITE Beauty (@bitebeauty)

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